Forsta Projects.

Light content, smooth animation, beautiful photos. Forsta Projects needed a presentation to reflect the value of their service. This one minute excerpt shows some of the slides that Presented created.

​How Presented transformed Forsta’s slides

The challenge:
The client had some dated looking slides that needed visually improving. Text over images was hard to read. The visuals were amateur and didn’t reflect the high quality of the service they were providing.

What we changed:
We introduced a cleaner aesthetic, a stronger use of the palette and a mixture of animation and morph transitions to promote a luxury feeling that better targeted their audience profile. Copy was improved in places also to help the commuication.

Why it works:
A variety of layouts and use of colours helps to keep the audience’s attention, and movement attracts the eye, keeping viewers engaged.

The text remained minimal but followed a cleaner hierarchy to give different areas more emphasis

Everything is editable for the client to make any in-house edits and changes for future editions.

The result:
The team at Forsta Projects liked this deck so much they commissioned us to work on a further three presentations for them. 
They now have a good library of slides and layouts that they can re-use and customise going forwards. A sound investment. 

 

Some of the before slides: 

before slides from forsta