Bimco.
For our client Bimco we designed, messaged the deck and built a template.
This is their first deck, which introduces the maritime community to their services and the benefits of membership.
We worked on a second deck, and produced a user-friendly full template for them also.
How Presented transformed a 12 slide presentation
The challenge:
The client was struggling to increase their membership levels. Their company intro deck didn’t match the value that they brought to their members. It looked amateur and didn’t communicate the benefits or appear to be professional.
What we changed:
Copy: we had an in-depth chat with the team at Bimco to understand their positioning, audience, and the motivations for both the presenters and the target customers. Our first step was to write better and more engaging copy, as well as to restructure the slide order. Content was kept light and visual, to help presenters explain the benefits, without making the audience drown in text.
Design: We provided Bimco with two new design concepts, linked to their branding. Once agreed, we created and animated all the slides. The cut out images in particular bring a bit of life to the deck, you can literally feel the size of the ships!
Why it works:
Animation helps to control (and avoid) cognitive overload
The new design direction helped Bimco to impress new members and clearly define the benefits of membership
A stronger call to action make it frictionless for audience members to be encouraged to sign up
The result:
A very happy client with an improved set of slides (and template).
One of the before slides:
Great experience from start to finish. A highly creative team helping me design and deliver a top quality presentation.
Philip Lancaster | Lancaster Wealth & Investment Management
I hired Presented to work on a large scale project for us. They showed excellent customer service skills and integrity. Their creative skills are second to none.
Ian Buckingham | National Skills Academy (for Manufacturing)
We were very happy with the service provided by Presented. From start to finish of the project it was handled in a really professional and timely manner. Would not hesitate to utilise your services again in the future.
Adam Toll | East London NHS Foundation Trust
You and your team definitely hit the mark and frankly excelled in delivering what was required.
Mohammed Al Bayati | AMAFHH Investments Limited
Thank you to the team at Presented! You have revolutionised our slide decks and we’re thrilled. The quality of the PowerPoint & Prezi-Video slides you created are fantastic; clear, contemporary and bang-on brief. And the turn-around time was amazing. Thank you for a brilliant job and for being such a pleasure to work with. We can’t wait to recommend you to others!
Belinda Huckle | SecondNature International Ltd
I asked Presented to work on a conference presentation for us, and I’m glad I did! When I used the presentation for the first time, one of the other competing vendors came and congratulated me on it! He said he never does that. Other people came and said it was amazing. So, thank you very much to Presented for the great work, we really appreciate it!
Chris Reed | Trax
I contacted Presented just 72 hours before I planned to deliver the most important presentation of my career! I can't convey strongly enough the relief I felt once I had spoken to them, they were brilliant!
Steve Cargill | R&M Electrial Group
We have thoroughly enjoyed working with Presented. Their professional approach in ensuring they understand the objectives of and rationale behind each presentation is extremely useful.
Fiona Nicholson | Cofunds
Extremely pleased with our new proposal document to explain our apartment maintenance solution for the London market. A great collaboration again with the team at Presented.
Robert Darrow | Amdas
